We build businesses in markets we understand

Clever Trout is a holding company operating across consulting, technology, and trade

We don't follow a single playbook. Instead, we build and operate businesses in areas where we see opportunity and have deep expertise. Some ventures generate insights that shape decisions. Others build tools that solve real problems. Each operates independently, but all share a commitment to delivering practical value.

Our Portfolio Companies

Each venture operates independently across consulting, technology, and trade

Clever Trout Consulting

Quantitative research that drives action. We specialize in public policy analysis, employee research, and market research. We're not a polling firm. We deliver insights you can actually use. Our work turns complex data into clear recommendations, helping organizations make confident decisions in policy, workforce strategy, and market positioning.

Technology Portfolio

We build and own software that solves specific problems:

  • HRbrain Solutions LTD. - Most organizations know AI is changing everything but don't know where to start. HRbrain.ai delivers AI-first consulting, workforce training, fractional HR support, and Emma - an AI-powered career coach - so your people and your business keep up. Visit HRbrain here
  • Syntellia - Synthetic market research that delivers surveys, focus groups, and conjoint analysis in hours instead of weeks. Skip the hassles and delays of traditional fieldwork while maintaining methodological rigor. Visit Syntellia here
  • RankBot - Content engine built to win both search visibility and LLM discovery. Identifies high-value topics, generates authority articles, and produces clean metadata that helps you get found.
  • VisibleLocal - Every day, customers in your city search for what you offer and pick someone from the top of Google. If your business isn't showing up, that's real revenue walking out the door. VisibleLocal.ca scores your Google Business Profile, map pack ranking, website coverage, and more - so you know exactly where you're losing and what to fix first. Visit VisibleLocal.ca here
  • MyPRfinder - Connects your thought leadership to journalist requests automatically. Visit My PR Finder here
  • BuzzBuilder - If you're not posting consistently, you're losing ground to people who are. BuzzBuilder schedules and publishes your thought leadership across social platforms so you stay visible without it eating your day. Visit BuzzBuilder here
  • AllHRSoftware.com - There are hundreds of HR software options out there and picking the wrong one costs you time, money, and credibility. AllHRSoftware.com is the go-to directory for HR leaders who need to cut through the noise - ranking solutions by real-world traffic so you can find what actually works, not just what spends the most on ads. Visit AllHRSoftware.com here
  • Royal Masterpiece Classics - Publishing house for business books and out-of-copyright classics. Recent titles include Smart Board Governance for the AI Revolution and The Future of Work. Visit us here
  • ResistNow - Free, non-partisan service that makes it easy for Canadians to contact their elected officials. Text your message, we handle the rest. Visit ResistNow here
  • CanadaWill - Tracks where Alberta elected officials stand on provincial separation. Visit CanadaWill here

Board Governance Consulting

  • Smart Board Governance - Most boards aren't failing because of bad intentions - they're failing because nobody is asking the hard questions about AI, risk, and accountability. We help boards build the oversight frameworks, governance practices, and strategic clarity needed to lead with confidence before a crisis forces the conversation. Visit SmartBoardGovernance.com here

    • Trade

    Specialty food import. We bring wine and olive oil from European producers to North American markets.

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